I went to see a dentist a friend recommended to me last week. His clinic turned out to be at the older part of the city, a place that used to thrive commercially before malls and hotels decided to expand away from downtown. Just as I expected, the building was a little too old school […]
World famous pretzels Auntie Anne’s had to rename one of its delightful pretzel variants before it got a Halal certification for a franchise in Malaysia. This is a strict requirement for investors in Malaysia before they can market and sell their brands, more so to be more aware of the race’s sensitivities to adhere to […]
Japanese Dj, singer-songwriter and comedian Kosaka Daimaou aka Piko-Taro-Kosaka rose to world stardom in just a month after his song “PPAP” was uploaded over Youtube with over 24 million views, and counting. The song may sound quite dorky to some people but others see a unique character in it that draws people from all walks […]
What is an objection? An objection is an expression, statement, question or a feeling of opposition or unwillingness of a prospect to buy what you’re offering. So you now have a good product waiting to help your customer’s needs. However, your sales reps have been getting too many objections from their prospects, leaving them with […]
Don’t sell to prospects who doesn’t have any intentions of purchasing. Instead, influence them! There’s a big difference between selling to someone and making that someone buy from you. Transcript: Do not ask, “Do you know…,” or it could open the door to “No.” – Ciaran McGuigan, “King of Cold Calling” and a “Sales […]
“What makes a successful salesperson?” Many people became successful in sales for having a great personality. They make the best out of anything with natural born sales skills. They are the sales reps a sales manager would like to have in his/her team. When doing lead generation, all sales managers must have their own ideal […]
“A rock star, a politician, and an entrepreneur walk into a bar…” No, that’s not an introduction to an oft-heard bar room joke. That’s just a highly possible scenario in one of the most anticipated and participated tech events in the world – Dreamforce. On October 4-7 this year, the streets in downtown San […]
Regardless of the size of your business, marketing and sales are the ones who generate revenue in an organization. Without these two, it’s hard to keep and build a steady flow of customers and even support the growth of a company. Any mistake within your process can make or break your business. Sales is not […]
I’ve been trying to get a meeting with the CIO for 2 weeks now and was so happy when I got hold of him on the phone. The conversation is going the way I want it to be. Suddenly, he asked “Can you explain to me in details how your product works and the process […]
Telemarketing and lead generation are more than just listening, it’s also about hearing and understanding what the other person is saying, regardless if it’s on the phone or in person. B2B lead generation requires you to ask questions in order to learn more about your target prospect. Listening is used to determine for “buying” signals […]
Knowing your ideal customer is important before reaching out to them. It’s essential to have a targeted list so your team’s effort will not be put to waste. The information you gather in profiling a list makes it easier to identify why customers buy from you. The more information you have about your customer, the […]