No matter how good your business is, it will experience a slow season for one reason or another. Most businesses go through some of a dry spell – a time of year when sales drop off. It may be because of the weather, or a really bad economy, or in the case of B2B companies, […]
Getting sales leads for IT services is really just the same as acquiring sales leads in any other market. It all starts with a sales-ready prospect list. In the vast IT field, however, what gives you the edge over your closest competitor is a prospect list built on a solid understanding of the IT industry, as […]
There are about 2 million content published over the web in just one day – what makes your content stand out? If you think content marketing is as simple as hitting ‘publish’ then you’re doing it wrong. It’s long been proven that a quality blog outnumbers the website traffic provided by those that are poorly […]
Are you looking at Kuala Lumpur, Malaysia as your next business hub? I bet you have all the sage reasons to do so, but before getting busy on set up plans, registration protocols, and other legal and entrepreneurial details, collect some good luck charms that will keep you on the right track in starting a […]
The year is about to end. For some people, it only means one thing: celebration. But for many business owners, it’s more than just a celebration. It’s a time to reflect on what has happened this year in order to plan for a better year. Having a year-end evaluation is therefore not just reserved for […]
As B2B lead generation becomes more advanced and B2B buyers are strict in their choices, companies have noted the importance of keeping their databases free from errors. With a data profiling system in place, B2B firms are able to keep their marketing campaigns highly efficient. A good quality list is the most important element of a […]
Until now, generating high quality leads is still the top issue for many B2B companies. Regardless what type of industry your company is into, identifying qualified prospects is an ongoing process and it shouldn’t be taken lightly. Every business owners must evaluate whether their marketing channels such as email marketing, SEO, content marketing, lead generation […]
As a salesperson, every time I handle a lead generation campaign, I often ask myself, “What’s important for my client, Quality or Quantity?” If I will to put myself in my client’s shoes, of course I would be happy to have a huge amount of lead. However, what’s the use of 50 leads if you […]
Hiring professional and experienced telemarketers who knows how to sell and qualify prospects is essential in every growing business. However, even the best salesperson needs to learn how to do things the way you want it done with your company. That’s where training comes in. Ongoing training sessions during team meeting or one on one […]