Callbox Malaysia Lead Generation Blog

The recent introduction of a new immigration bill, one that has far-reaching ramifications for various businesses in the US, can open up a lot of opportunities for IT companies. While it is true that the current immigration laws of the country needs an overhaul, the fact remains that the current bill has polarized various groups. […]

Yes, a lot of telemarketing representatives and sales managers will cringe at the thought of saying those words, and for a good reason. They are trained and focused on being the experts in a particular business, where their words will convince their potential sales leads that they can be trusted. Saying, or admitting, that they […]

Changing the way you conduct your lead generation campaign is serious business. After all, it can entail huge costs, resistance from your appointment setting teams, as well as affect production of your sales leads. Even so, for your company to survive this highly competitive business environment, changing tactics or practices is the way to go. […]

Branding practically means everything in business. This is the face and soul of your company. Your brand will also influence your effectiveness in lead generation campaigns. It is the first thing that prospective B2B leads will hear from you, and it has to be one that will stick to their minds the most. Of course, […]

The Internet has totally changed the way we do business nowadays. Now, we can reach out the most number of business prospects, increasing our chances of generating B2B lead, in a manner that is not available to us from five or ten years ago. This is a great opportunity for your B2B lead generation campaigns, […]

One of the nice things about our current business environment are the availability of ready information, both on the customer and the provider sides. With the explosion of social media and other information sites, information is right at your fingertips. While this can be a great help for your lead generation campaign, this can also […]

While some pundits will say that this is just what selling is all about, I would like to point out the fact that there is a difference between selling and selling right. Selling is just that, selling. There is no concern on whether you want to generate qualified sales leads or not. You can lie, […]

What is the secret to a successful B2B lead generation campaign? Well, it actually depends on so many factors. But what is safe to say is that, among these factors, the most basic and most important point will still be in terms of honesty. Really, there is nothing more detrimental to the image of your […]

If there is also a quality that you have to emulate from successful telemarketing representatives, then it has to be their humility. Even the best among men can make a mistake, but it takes exceptional people to admit that they did. But that is the secret for a successful relationship building with potential B2B leads. […]

Of course, not all successful telemarketers possess the same qualities. There will be some who would be different from others, in terms of how they conduct their lead generation campaign or the kind of sales leads they wish to generate. Still, the one common tie that connects them all is this: they can sell. And […]

Conducting a lead generation campaign in a market can be a very daunting task, especially if there is bigger competition running around you. While it is true that smaller firms can be swallowed by the momentum of larger companies, it is also possible for them to actually stay and generate qualified sales leads. The secret […]

Another habit of excellent lead generation specialists is with regards to momentum. Once they have started their work, rarely will you see them stop. If they did, they would probably be switching gears or improving their offer, which would translate to better sales leads. A good marketer would be content with the success of their […]